Hipster men may be hipsters, but they are still men.
Feel free to quote that.
Or put it on a t-shirt.
First off, Grain & Gram is beautiful. The site design, the layout, the photography. Even if you’re not interested in the articles, check it out and just appreciate the talent and discipline that went into the finished look and feel of the site.
Second, I think the creators of Grain & Gram have tapped into a really powerful current of thought, feeling, and desire that runs under the surface of twentysomething (and older… and younger) men. Despite the almost universal move away from manual labor and away from hands-on craftsmanship, men, or at least the guys I know, love an excuse to work with their hands, and to learn the skills and tools used in making real things in the real world.
We were interested in showcasing and writing about guys who were doing great old world things with purpose and quality, in an age where things are growing increasingly digital and standardized. (Furfur Rusland)